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Brother's biodiversity conservation project has been recognized as a cooperative project endorsed by the Japan Committee for United Nations Decade on Biodiversity.

May 11, 2018

Logo of the Japan Committee for United Nations Decade on Biodiversity This project is recognized as a cooperative project endorsed by the Japan Committee for UNDB (UNDB-J). Seedling planting activities at the Brother Forests in Gujo

In March 2018, Brother Industries, Ltd. (BIL)'s contribution to restoration and conservation of forests through seedling planting activities, Brother eco point program, and Click for the Earth, was recognized as one of the 12th cooperative projects endorsed by the Japan Committee for United Nations Decade on Biodiversity (UNDB-J).

UNDB-J is a Japanese committee that was established to facilitate participation and cooperation from all the sectors in Japan and promote efforts related to biodiversity conservation and sustainable use in order to achieve the Aichi Biodiversity Targets, which were adopted as the global targets at the tenth meeting of the Conference of the Parties to the Convention on Biological Diversity (COP10) in 2010.

To encourage cooperation for biodiversity conservation activities in respective sectors, cooperative projects endorsed by UNDB-J are recognized twice a year from among projects, etc. registered under the Nijyu-maru Project (Double 20 campaign).*1

Of the nine projects by the Brother Group registered under the Nijyu-maru Project, BIL's contribution to restoration and conservation of forests through seedling planting activities, Brother eco point program, and Click for the Earth, was recognized as a cooperative project that is highly effective in terms of biodiversity conservation and sustainable use.

Key points of recognition

Cooperation of various entities The activities are undertaken through cooperation between a business operator and NGOs, research institutes, etc.
Importance of the efforts Employee education, eco point donation, seedling planting activities, etc. have been implemented in different parts of the world. The efforts are highly effective in terms of biodiversity conservation and sustainable use.
Effectiveness of publicizing the efforts By publicizing the efforts, the scope of participants and collaborators, etc. in the project is expected to expand through similar efforts.

Brother Group's projects registered under the Nijyu-maru Project

Project name Name of business site
Contribution to restoration and conservation of forests through seedling planting activities, Brother eco point program, and Click for the Earth BIL
[PDFファイルをダウンロードします]Registration certificate (Japanese) [PDF/2.5MB]
A webpage that introduces the cooperative projects recognized by UNDB-J

(Link to the website of UNDB-J)

Project to suppress the propagation of moso bamboo, which hinders the growth of precious forests of broad-leaved trees, etc. BIL
[PDFファイルをダウンロードします]Registration certificate (Japanese) [PDF/2.1MB]
Project for combating desertification in Inner Mongolia Brother (China) Ltd.
[PDFファイルをダウンロードします]Registration certificate (Chinese) [PDF/2.1MB]
Contribution to environmental conservation in Shenzhen City Brother Technology (Shenzhen) Ltd., Brother Industries (Shenzhen), Ltd.*2
[PDFファイルをダウンロードします]Registration certificate (Chinese) [PDF/1.8MB]
Support for protection and restoration of mangrove forests Brother Commercial (Thailand) Ltd.
[PDFファイルをダウンロードします]Registration certificate [PDF/1.8MB]
Reforestation at a former quarry site Brother Industries (U.K.) Ltd.
[PDFファイルをダウンロードします]Registration certificate [PDF/2.2MB]
Promotion of forest conservation activities through Click for the Earth, etc. Brother International Corporation (U.S.A.)
[PDFファイルをダウンロードします]Registration certificate [PDF/2.2MB]
Conservation of tropical rainforests in Peru Brother International Europe Ltd.
[PDFファイルをダウンロードします]Registration certificate [PDF/2.2MB]
Manta ray ecosystem research survey through Click for the Earth Brother International (Aust.) Pty. Ltd.
[PDFファイルをダウンロードします]Registration certificate [PDF/2.2MB]

The Brother Group remains committed to promoting various environmental conservation projects in various parts of the world under the Brother Earth slogan.

    1. Under the Nijyu-maru Project, citizen groups, companies, local governments, etc. declare contributions to the Aichi Biodiversity Targets (Nijyu-maru declaration) within the scope of their efforts and register their declaration. The project is administered by the Japan Committee for IUCN.
      Starting with the 12th cooperative projects, the Nijyu-maru Project website is interlinked with the project database of the Environment Strategy Liaison Committee's Biodiversity Working Group of the Four Electrical and Electronic Industry Associations of Japan (in which BIL participates as a member company.)
    2. Brother Industries (Shenzhen), Ltd. was subject to an absorption-type merger in October 2016, with Brother Technology (Shenzhen) Ltd. as the surviving company.
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