Brother Creates a Product That Meets Customer Expectations
January 8, 2019
A laser marker that offers simplicity of use and helps customers increase productivity
Laser markers are used mainly in the manufacturing industry to mark serial numbers, logo marks, and so forth on products. Many of the laser markers in the market require users not only to create text and graphic data, but also to set detailed conditions, such as laser output and frequency, based on the hardness and heat resistance of the material to be processed before they start marking. Brother received a request from such users to develop an easy-to-operate laser marker that can be used without any knowledge and experience.
In order to meet this request, Brother added a simple parameter setting function to the application software for a new laser marker. This "easy-setting" function enables users to start marking just by selecting a material and adjusting laser output and marking speed intuitively with slider bars. It leads to a shortening of the time from the preparation to the completion of a marking job, and thus contributes to helping customers improve productivity.
In addition, the laser maker adopts a detachable fiber unit to fit even in a production line with limited space. This fiber unit can eliminate the need for laser adjustment when it is reattached to the laser head because this unit itself has a laser optical axis setting function to prevent the laser optical axis misalignment caused by the reattachment. This system makes it easier for the laser marker to adapt to changes in customer situations, such as a change or increase in their production lines due to business expansion and so forth.
The Brother Group will continue to be committed to value creation to deliver products that can satisfy customers' expectations and support them.